BLACK AND WHITE EFFECT

As well as experimenting with the desaturation effect we also decided to look at the black and white effect to see how it would add to the atmosphere of the music video. We found that we preferred using the black and white effect over the desaturation as we altered the contrast, mid tones and whites so that we could achieve a shot that gave a ‘glamorous’ yet ‘moody‘ effect and atmosphere. It gives a kind of mysterious and lonely atmosphere which creates a relationship between the narrative and music video. This links more with The Script’s ‘Breakeven’ as it uses the black and white effect rather than the use of desaturation. It also creates a different mood compared to our music video as ‘Breakeven’ has more of ‘glamorous’ effect with the use of lots of high key and soft lighting. Whereas, our music video has soft lighting but has a more of a sad atmosphere. This could also be the contrast in genre as The Script are more of an alternative rock band as opposed to our indie genre.